Revenue Above Replacement
Northwestern's Master of Arts in Sports Administration (MSA) program is pleased to host the Revenue Above Replacement (RAR) podcast. MSA faculty members Adam Grossman and Brice Clinton will interview sports industry leaders weekly on a wide range of topics including business, economics, marketing, branding, media, sponsorship, events, and public policy. The podcast will also be directly integrated into the MSA curriculum with students taking MSA 401-0: Sports Research Methods and Quantitative Analysis creating a production plan that includes an episode’s guest, questions, audience and timing as part of a group assignment for the course.

Revenue Above Replacement
Northwestern's Master of Arts in Sports Administration (MSA) program is pleased to host the Revenue Above Replacement (RAR) podcast. MSA faculty members Adam Grossman and Brice Clinton will interview sports industry leaders weekly on a wide range of topics including business, economics, marketing, branding, media, sponsorship, events, and public policy. The podcast will also be directly integrated into the MSA curriculum with students taking MSA 401-0: Sports Research Methods and Quantitative Analysis creating a production plan that includes an episode’s guest, questions, audience and timing as part of a group assignment for the course.
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Episodes

Tuesday Mar 18, 2025
Tuesday Mar 18, 2025
Jeff McDaniel is responsible for Basketball Operations at Superior Sports and also a member of the board of directors. Superior Sports is a boutique athlete representation agency.
Superior provides a holistic approach to building athletes brands while supporting on-court development. They focus on college athletes and provide NIL Marketing & Collective Negotiation, Professional Contract Negotiation, Endorsement & Sponsorship Marketing, Post-Career Management, Pre-Draft Training, and On-Court Performance Development.
Jeff did his undergraduate work at Chapman University in Southern California and has a masters of sports administration from Northwestern.

Tuesday Mar 11, 2025
Tuesday Mar 11, 2025
Mike Morris is a seasoned technology leader whose impressive career has taken him from rigorous software engineering at EDS to consulting at PwC and transformative roles in sports technology.
Mike notably served as the Chief Technology Officer at Major League Baseball, where he played a critical role in driving the analytics revolution, centralizing MLB systems, and launching MLB Advanced Media and MLB Network—two game-changing initiatives that revolutionized how sports content is consumed today.
He also served as CIO at Legends Hospitality, navigating rapid growth and innovation in a fast-paced environment.

Tuesday Mar 04, 2025
Tuesday Mar 04, 2025
John Brody is a Board Member, Consultant, and Advisor to various Private Equity firms, brands, agencies, and start-ups. Prior to his current role John was the Chief Revenue Officer for Learfield who is a leading media, data, and technology services company with an unparalleled footprint in college sports and live events.
In his illustrious career John has held roles with the WWE, The National Football League, Wassermann Media Group, Major League Baseball, and the Boston Celtics.
In this conversation Adam and John discuss his career journey, hit on the key lessons learned at each stop, and John gives his insight on what it takes to grow a career in sports. Adam and John also hit on sales and marketing strategies in sports and delve into how technology, data, and analytics are shaping sports today.

Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
Jared Banner is the Assistant General Manager of the Chicago Cubs - a role he assumed in 2023 after being promoted from his role as President of Player development.
Jared originally joined the Cubs in 2021 as the Vice President of Special Projects after serving as the Executive Director of Player Development with the New York Mets for two seasons.
Prior to his time with the Mets, Jared spent 11 years with the Boston Red Sox, working his way up the ladder within their front office and winning 3 World Series Rings.
Jared attended Amherst College in Massachusetts where he earned a degree in Psychology and was a key member of the baseball team. We are also excited to have Jared as the newest faculty member of the Northwestern MSA program.

Saturday Feb 15, 2025
Saturday Feb 15, 2025
Adam and Brice are back for another season of the Revenue Above Replacement podcast. This week the guys discuss what they have been up to during their hiatus, hit on some of the biggest sports business topics of the past few months, and look ahead to this season and the great guests that are in store. New episodes every Wednesday and those great guests start again next week.

Wednesday Jun 12, 2024
Wednesday Jun 12, 2024
Sam Noffs is the Vice President of Sales and Strategy at Champro. Sam has nearly 20 years of experience in sales. He began his career as an assistant buyer at The May Department Stores shortly before it was acquired and folded into Macy’s, where he grew into a buying and merchandise planning role.
After his time at Macy’s, his career took off as he joined Nike, where he spent nearly 14 years flying through multiple roles, eventually landing as the sales director for North America, a position responsible for overseeing the sales of Nike products through the Neighborhood program in North America.
Sam did his undergraduate work in business at Washington University in St. Louis where he was member of the football team and he holds an MBA from Portland State University.

Thursday Jun 06, 2024
Thursday Jun 06, 2024
This week Adam and Brice take a break for the excellent guests this season and discuss the current state of sports and sports business. In the discussion Adam and Brice focus on the pending NBA Media Rights deal and the launch of the new Chicago Sports Network along with the implications of both for fans, teams, leagues, and the content providers. The guys will be back next week with more great guests.

Wednesday May 29, 2024
Wednesday May 29, 2024
During this holiday week we wanted to run one of our best episodes of the season with Eric Winston. Eric is a former NFL offensive tackle and current president of Winners Alliance. Eric played in college at the University of Miami and was selected by the Houston Texans in the third round of the 2006 NFL Draft. During his NFL career has also played for the Kansas City Chiefs, Arizona Cardinals, and Cincinnati Bengals. Eric was the president of the National Football League Players Association (NFLPA) from 2014 to 2020.
As President of Winners Alliance, Eric oversees all business strategy and operations for the company. Most recently, Eric served as Chief Licensing Officer and Head of Partner Development & College for OneTeam Partners. The Wharton School alum led OneTeam’s consumer products licensing, partner development, and college division.
Eric did his undergraduate work in international finance and marketing at the University of Miami and received an MBA from the Wharton School of Business.
The guys will be back next week with new episodes and more great interviews.

Wednesday May 22, 2024
Wednesday May 22, 2024
JJ Stankevitz is the Indianapolis Colts' team writer and his work can be found on Colts.com and on the Colts App. He also regularly appears on the Colts Official Podcast on the Colts Audio Network, and can be heard on "Colts Pregame Huddle" on 93.5 and 107.5 The Fan.
JJ joined the Colts in 2021 after spending 10 years at NBC Sports Chicago, where he covered Notre Dame football from 2011-2016 and the Chicago Bears from 2017-2020. He also contributed to NBC Sports Chicago's Cubs and White Sox coverage, including during the 2016 World Series.
JJ hosted the Under Center Podcast, NBC Sports Chicago's Bears podcast, from 2017-2020 and contributed to the network's on-air Bears pregame and postgame programming as well. He was a frequent panelist on NBC Sports Chicago's "SportsTalk Live" and was a regular guest on "The Laurence Holmes Show" on 670 The Score.
A native of Oak Park, Ill., JJ attended Oak Park and River Forest High School and graduated from the University of Missouri with a B.A. in journalism in 2011.

Wednesday May 15, 2024
Wednesday May 15, 2024
Aji-Mallen Sanneh is the owner of Soccer Stars North Dallas along with being the co-founder of Altimate Sports Group - a boutique sports agency focusing aimed to amplify distinct talents and set athletes on a trajectory towards global acclaim.
Aji has extensive work experience in global healthcare organizations. She began her career in 2009 as a Program Associate at Management Sciences for Health, where she worked on the Grant Management Solutions project.
In 2012, she joined the American Society for Clinical Pathology (ASCP) as an Associate Manager in Global Outreach, later taking on the role of Senior Manager for the Center for Global Health.
From 2017 to 2022, Aji worked at The Global Fund, first as a Technical Specialist in HIV Partnerships & Quality, and then as a Specialist in HIV Policy, Partnerships & Strategic Initiatives.
Aji has a Master's Degree in Health Policy, Planning and Financing from The London School of Economics and Political Science (LSE) and another Master's Degree in Health Policy, Planning and Financing from the London School of Hygiene and Tropical Medicine. Aji obtained a Bachelor's Degree in Political Science and Government from York University.


